|

The Digital Imaging Marketing Association is committed to exploring emerging technologies,
marketing and business innovations throughout the global imaging industry and envisioning potential for its
members. This will be accomplished through education, forums and networking activities, raising standards and
sharing best practices.
Digital Imaging Marketing Association concentrates on how to find customers in the digital imaging market and
how to sell to them. The association tracks the market through research studies like DIMA Data and probes the
experiences of successful practitioners with special reports like Digital Imaging: Users, Uses and the
Technology and Entrepreneurial Digital Imaging Services: Best Practices in an Emerging Industry.
DIMA’s goal is be the main information source in the ever-expanding digital imaging market. DIMA helps its
members keep up-to-date on the technology front. The association offers expertise in the fundamentals of
running a successful business—from basics like finance and personnel, to the costing of services and wage
& salary considerations. Members also receive a monthly newsletter, DIMA Digest, informing them on the
latest industry developments. |

As a professional trade association, PMA helps the worldwide photo imaging community
achieve business success and adapt to new technologies. PMA continues its 83-year legacy of connecting photo
imaging businesses to a network of knowledge and support.
PMA represents 20,000 members in 100-plus countries who actively contribute to the
expanding $83 billion imaging industry. As photo imaging continues to evolve, this association has grown to
represent the diversity in imaging: photo retailers and processors, manufacturers, commercial imaging labs,
sports and event photography, custom picture frame shops, and scrapbook retailers. PMA is committed to
helping these segments increase their profitability and expand their consumer, commercial and industrial
markets.
Through the dedication of its membership, the guidance of its board of directors, and
willingness of its staff, PMA gives the industry the ability to see, understand, and act on new
opportunities. This purpose directs the development of PMA educational programs, business services, marketing
research, industry publications, and trade shows. As a nonprofit organization, any success enjoyed by PMA in
its endeavors directly benefits the photo imaging industry and allows PMA to provide continual services and
activities for members.
|